The Digital Shift in B2B Sales

Bill Butler (’81 Accounting) is the CEO of Journey Sales, a company helping to evolve digital sales through Smart Rooms accessed in Salesforce. He is a serial startup executive since joining Documentum in 1993 (pre-revenue) and eventually growing revenue to over $300M and a successful IPO. Recently, Bill was president at iPipeline, growing revenue from $5M to $50M. His professional passion is helping sales representatives exceed quotas and companies grow revenue. Bill has worked in global sales and entrepreneurship for over 2 decades, specializing in the digital space. Along with his Penn State degree, he holds an MBA from Boston College.

The foundation of B2B sales was built on the phone, in meetings, and through emails. But today, sales is shifting in a new direction, the Digital Era, where your customers' change dramatically everyday and are gaining more control over purchases. In this webinar, we'll discuss how your customers have changed, their expectations from the sales team, and how selling will shift in the new Digital Era. Let Bill help you develop your sales representatives and grow your bottom line!